Case Study

An Effective Hotel Opening Strategy That Drove 250k+ Engagements Annually

Botanika Resort in Costa Rica opened it’s doors at the start of 2022 and was quickly anointed “A Nature Lover’s Dream.” With no shortage of recreational activities, this eco-resort quickly became a sought after paradise for adventures of all kinds.

With a successful track record in strategy for new hotels, BCV crafted a plan that would deliver brand visibility and preference among the market.

WHAT WE SAW

  • 149K

    Facebook Engagements (169% over goal)

  • 112K

    Instagram Engagements (124% over goal)

  • 1.1K+

    New Instagram Followers

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