Evolving Social Media Landscape During COVID19
As the COVID-19 pandemic has affected our daily lives, it has also affected how we use social media. For instance, Facebook has […]
Facebook Pixel: Its Uses and Benefits, Explained
In social media’s ever-changing landscape of trends, features, and rollouts, businesses need every advantage they can get. But when you’re constantly bombarded […]
Social Media Savvy: Elevating Hospitality Through Authentic Engagement
In today’s world of instant connections and online reputations, luxury hotels must embrace social media as a vital tool for fostering exceptional […]
Sonesta and BCV: A Strategic Partnership Redefining Hospitality Social Media
Industry veteran Sonesta, the 8th largest hospitality company, is on a mission to elevate its brand awareness, particularly for its flagship brand, […]
Master Social Media Holidays and Captivate Your Luxe Audience
As luxury hoteliers, we constantly strive to differentiate ourselves, connect with discerning guests, and amplify our brand voice. Social Media Holidays present […]
Does Your IG Feed Still Matter? A Look at Instagram’s Latest Algorithm Twists
Forget “follow for follow” and “like for like.” The Instagram game has changed, and luxury hotels need a new playbook to stay […]
6 Situations When Luxury Hotels Should Collaborate With Influencers
SOMETIMES, YOU JUST NEED TO CREATE A LITTLE BUZZ The effects of influencer marketing on prestigious properties are real. The definition of […]
Managing the Unmanageable: Social Media for Hotels During Natural Disasters
No doubt, weather plays an essential role in the world of luxury destinations and resorts. Many properties earn their ultimate getaway designation […]
Machines Making Hotel Experiences More Personal
THE PLACE FOR AI IN LUXURY HOTEL SOCIAL MEDIA MARKETING AI, or Artificial Intelligence, is a branch of computer science that aims […]
Emerging Social Trends We’ve Got Our Eye On
THREADS, TEXT-BASED POSTS AND THE EVOLUTION OF X The one thing that is constant in the social media marketing world is that […]