Case Study

How Putting the Destination First Drove a 13:1 Return on Ad Spend

In 2022, Sedona began to see tourism take a dip following the pandemic boom. With this in mind, Orchards Inn needed a campaign that could reinvigorate interest in the destination, particularly during its shoulder season. Thus, the Seizing Sedona campaign was designed to appeal to the summer adventurer in all of us.

What You’ll Learn:

  • How to leverage trending design
  • The importance of a custom hashtag
  • Blending various social features together seamlessly

WHAT WE SAW

  • $10K

    Room Revenue

  • 13:1

    Return on Ad Spend

  • 20K

    Post Engagements

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